If you have the opportunity to enter the casino, pay attention to the surroundings, you will probably discover how the house controls and affects all the players' experiences: from the rules of each game, the music played through the speaker system, to the color of the floor mat …
Rules of the game in the hands of the house
The house always has rules players have to follow. Depending on the place, the rules with players in the casino may follow legal regulations to ensure the house does not exceed the limit.
For example, in a blackjack game, players can count cards to track and identify dealer or player who has an advantage. This is a legal rule, but that does not mean that the house will like this.
In Atlantic City, New Jersey (USA), state law prohibits casinos from using the card counting method. While the state of Nevada has no laws protecting such players in Las Vegas casinos. Book houses may ask guests to stop playing or even ban play if they count blackjack cards.
Lottery games usually have the worst odds, with a house advantage of up to 35%. Player odds are better in card and dice games. With blackjack, the dealer only has an advantage of about 1% to 2% with good players, and increases to about 20% with amateur players.
Retain players for as long as possible
The interior design conventions in the casino are increasingly changing, but the goal is not to make guests stay as long as possible. Traditionally, casinos often do not have windows and clocks, and lighting is controlled to cause a loss of time for players. A casino has almost no difference at 3 a.m. or 3 p.m.
Casino design consultant Bill Friedman revealed the interior layout also makes a big difference to the casino space. This specialist likes to turn the casino into a "maze" with short and narrow passageways, each wide horizontal game area.
This design is not intended to distract players, but instead to limit their visibility and limit the scope of game space. Friedman revealed, this would implicitly mislead the guest mentality, causing them to walk around and discover more new games.
Roger Thomas, head of the design department of the Wynn Resorts hotel casino complex, applied the above principle to the Slot Games room in the casino in Las Vegas, USA. Initially, Thomas designed a space for older men, which felt like a dimly lit nightclub. But then this architect discovered, the most frequent visitors to this room are women. Abandoning the traditional design, Thomas installed windows that received natural light and created a "garden" in the room, bringing an atmosphere that appealed to female guests.
Awakening all senses also helps players experience the casino longer. Fast-rhythm music, red lights and pleasant fragrances have all been proven to boost casino profits – maybe because these factors stimulate a sense of brain euphoria.
Although the casino industry makes hundreds of billions of dollars a year, bossies must always work to crack down on fraud, immediately alerting the authorities if they suspect players of wrongdoing.In 2012, Macau police arrested 17 people for defrauding up to HKD90 million (more than $11 million) from three casinos. The objects in this line include the dealing person, using a hidden camera to take a picture of the card on the baccarat table.
In modern casinos around the world, placing continuous surveillance cameras is the top priority design. To catch scammers, the casino trains staff to observe and detect suspicious signs, combined with a dense camera system throughout the ceiling. Most of the house has hundreds, even thousands of cameras, many with 360-degree visibility, with security teams controlling directly 24/7. Some places also use facial recognition technology to track suspicious people.
After all, the casino always wins because the casino is a type of business. They need interest to stay active. Besides, the ecosystem of casinos from resorts, hotels, spas, restaurants … all to collect money from guests, so players need to be alert to know how to stop the game at the right time.